Introducing: Ume 梅 / うめ

We are happy to share our latest plant-dyed colorway for the undies collection, UME 梅 / うめ, exclusively made for our friends at Neighbor.

Venturing into the pastels for the undies' color palette has been on our to-do list for the longest time, and we are so glad to find the opportunity to do so with this collaboration. This rosy, mood-lifting hue is inspired by Mean Girls, strawberry ice cream, and our queen Devon Aoki/Suki and her pink S2K in 2 Fast 2 Furious.

We will be adding more styles to Ume in 2023, so stay tuned. *wink*

You can now shop a limited quantity of ROLA Brief: Ume on our online store or visit Neighbor's Christmas Market to snag a pair!